TFG, or The Foschini Group, is a name that resonates deeply in South Africa’s retail landscape. But which stores are TFG stores? With over 3,600 stores under its umbrella, TFG has become a powerhouse, offering everything from fashion and homeware to jewelry and sportswear.

Let’s dive into the details of this retail giant and explore its impressive portfolio.
Which Stores Are TFG Stores? Here’s the Full List
TFG operates 26 retail brands across South Africa, each catering to a unique segment of the market. Whether you’re looking for trendy fashion, home decor, or sportswear, TFG has a store for you. Here’s a breakdown of the brands under the TFG umbrella:

- Fashion & Apparel: Foschini, Markham, Exact, The FIX, Jet, Fabiani, Relay Jeans, Johnny Bigg, and G-Star Raw.
- Sportswear: Sportscene, Totalsports, Sneaker Factory, and JD Sports.
- Jewelry & Accessories: American Swiss, Sterns, and Galaxy & Co.
- Homeware & Furniture: @home, @homelivingspace, Coricraft, Dial-a-Bed, The Bedstore, and Volpes.
- E-commerce: Bash, TFG’s online platform, which brings most of its brands under one digital roof.
These stores are spread across South Africa, making TFG a one-stop destination for millions of shoppers.
A Brief History of TFG: From Humble Beginnings to Retail Dominance

TFG’s story began in 1925 when George Ivan Rosenthal opened the first Foschini store in Johannesburg. Initially selling affordable, fashionable clothing imported from the U.S., Foschini quickly gained popularity. By 1927, the brand had expanded to nine branches, and by 1941, it became the first clothing retailer listed on the Johannesburg Stock Exchange.
The real transformation came in 1958 when Stanley Lewis took over. Under his leadership, Foschini evolved into a retail empire through strategic acquisitions and the launch of new brands. Key milestones include the acquisition of American Swiss in 1967, Markham in 1968, and Sterns in 1993.
Today, TFG operates across three segments: TFG Africa, TFG London, and TFG Australia. Its global footprint includes over 3,600 stores, with a strong focus on innovation and customer satisfaction.
TFG’s Expansion: A Global Retail Powerhouse
TFG’s growth isn’t limited to South Africa. In 2015, the group made its international debut by acquiring Phase Eight in the UK, followed by Whistles and Hobbs. In 2017, TFG entered the Australian market with the acquisition of Retail Apparel Group (RAG).
These strategic moves have not only diversified TFG’s portfolio but also strengthened its presence in Europe, Asia, North America, and Australia.
How TFG Supports Local Manufacturing
Contrary to popular belief, not all TFG products are imported. The group has invested heavily in local manufacturing through its Prestige Clothing factories in South Africa. This shift has allowed TFG to produce high-quality garments locally, supporting the economy and reducing reliance on international suppliers.
The Future of TFG: Innovation and Sustainability
TFG’s commitment to innovation is evident in its recent launch of Bash, an online platform that consolidates most of its brands into one seamless shopping experience. With over a million app downloads, Bash is revolutionizing the way customers interact with TFG.
The group’s sustainability strategy, framed by the acronym BOLTS, focuses on building a resilient and customer-centric business. As TFG continues to expand, its 3,600+ stores remain at the heart of its success.
Mia Family: The Pioneers Behind Waterfall City
Which Stores Are TFG Stores? The Answer Is Clear
From Foschini and Markham to Sportscene and @home, TFG’s stores are everywhere. With over 3,600 locations and a diverse portfolio of brands, TFG has solidified its position as South Africa’s leading retailer. Whether you’re shopping for fashion, homeware, or sportswear, TFG has you covered.
So, the next time you ask, “Which stores are TFG stores?” remember: TFG is more than just a retailer—it’s a lifestyle.
Get the latest entrepreneurial success stories, expert tips, and exclusive updates delivered straight to your inbox — Sign up for Entrepreneur Hub SA’s newsletter today!
