Top 20 Best Asset Managers In South Africa: Who Leads the Pack?

The Top 20 Best Asset Managers in South Africa are the backbone of the country’s investment landscape, managing trillions of rands and shaping the financial futures of countless individuals and institutions.

Discover the Top 20 Best Asset Managers in South Africa for 2024. Explore leading firms, key trends, and actionable insights.

According to the 2022 Alexforbes Manager Watch Survey, the industry has seen remarkable growth, with assets under management (AuM) more than doubling over the past decade. But who are the key players, and what sets them apart? Let’s dive in.


What Makes a Top Asset Manager?

Asset management is more than just handling money—it’s about delivering consistent returns, managing risk, and adapting to market trends. The Top 20 Best Asset Managers in South Africa excel in these areas, offering a mix of local and offshore investment opportunities, robust ESG (Environmental, Social, and Governance) strategies, and strong BEE (Black Economic Empowerment) credentials.


The Heavyweights: South Africa’s Largest Asset Managers

The industry is dominated by a few key players, with the top 10 managers controlling roughly two-thirds of all assets. Here’s a snapshot of the leaders:

  1. Ninety One: With R779.5 billion in AuM, Ninety One remains the largest private asset manager in South Africa. Known for its global reach and strong local presence, it continues to set the benchmark for performance.
  2. STANLIB Asset Management: Backed by Standard Bank and Liberty Life, STANLIB manages R614.8 billion, offering a wide range of funds across various categories.
  3. Sanlam Investment Management (SIM): Part of the Sanlam Group, SIM manages R546.9 billion, leveraging its extensive network and expertise in both retail and institutional investments.

Rising Stars: Boutique Managers Making Waves

While the big names dominate, smaller boutique managers are carving out their own space. Firms like Fairtree, Truffle, and Aylett have consistently delivered top-performing funds, often outperforming their larger counterparts.

  • Fairtree: With around R120 billion in AuM, Fairtree boasts some of the best-performing funds across multiple categories, including balanced and equity funds.
  • Truffle: Managing approximately R80 billion, Truffle has built a reputation for excellence, particularly in multi-asset and equity funds.
  • Aylett: A smaller player with a focus on quality over quantity, Aylett’s balanced and equity funds are among the best in the country.

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Key Trends Shaping the Industry

  1. BEE and Transformation: The push for transformation is evident, with all top 20 managers being Level 1 BEE contributors (except Fairtree at Level 3). Black-owned and managed funds have seen significant growth, reflecting the industry’s commitment to inclusivity.
  2. ESG Focus: Environmental, social, and governance factors are now a priority for many managers, aligning with global trends and client demands.
  3. Offshore Investments: Despite regulatory changes allowing up to 45% offshore exposure, many managers remain cautious, preferring the relative stability of South African assets.

The Full List: Top 20 Best Asset Managers in South Africa

Here’s a breakdown of the top performers based on the latest Alexforbes survey:

RankAsset ManagerTotal AuM (R billion)BEE Status
1Ninety One779.5Level 1
2STANLIB AM614.8Level 1
3Sanlam Investment Management546.9Level 1
4Coronation519.7Level 1
5Allan Gray471.9Level 1
6Old Mutual Investment Group373.2Level 1
7Alexander Forbes Investments345.8Level 1
8Nedgroup Investments326.1Level 1
9Sanlam Multi Managers258.8Level 1
10Taquanta234.3Level 1
11M&G Investments201.0Level 1
12Momentum MoM190.9Level 1
13Futuregrowth186.1Level 1
14Momentum AM171.1Level 1
15Old Mutual Multi-Managers123.1Level 1
16Fairtree Asset Management114.0Level 3
17Aluwani112.0Level 1
18Prescient103.9Level 1
19Ashburton91.8Level 1
20Absa Asset Management88.7Level 1

Conclusion: Choosing the Right Asset Manager

The Top 20 Best Asset Managers in South Africa offer a diverse range of options for investors, from global giants like Ninety One to niche players like Fairtree. Your choice will depend on your financial goals, risk tolerance, and investment preferences. Whether you’re looking for consistent returns, strong ESG practices, or transformative BEE credentials, South Africa’s asset management industry has something for everyone.


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